Guest blogging is a great way to tap into an existing, engaged audience. The idea here is to create high-quality content, include a link to your lead page, and then publish this content on other peoples’ blogs.
But in order for this strategy to really produce great results, you need to do two things:
And that’s exactly what you’ll find out how to do in the two mini checklists below. Take a look…
Here’s how to find potential opportunities…
Ask your network if they know of any opportunities. You can message your colleagues directly, or post on social media to get a wider response.
Run a general Google search for a list of guest blogging opportunities in your niche. That’s right, sometimes people in your niche will simply compile lists, which shortcuts your research time. Example search: “list of dog blogs accepting guest articles.”
Run a specific Google search to uncover blogs that likely offer guest blogging opportunities. Simply search for your niche keyword (e.g., “dog training” or “gardening”) alongside the following words:
TIP: Naturally, you can simply search for your niche keywords alongside the word “blog,” but not every blog will accept guest articles. In that case, you may still consider writing to the blog owner to propose a content swap.
Once you uncover potential blogs using these steps, then move onto the next step…
Now let’s make sure that the prospective guest blogs on your list are high-quality sites where you’d be happy for your name and articles to appear. Go through these steps:
So, there you have it – the two-step method for finding and reviewing guest blogging opportunities. Put these checklists to work for you ASAP, and you could have a big list of potential guest blogging opportunities before you head to bed tonight!
Go to my own Guest Blogging Page.
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